Ready to grow your pizzeria?
Get expert guidance from Massimiliano

With 36 years of Italian pizza mastery, he’ll help you turn your concept into a high-performing pizzeria within 90 days.

This free 20-minute strategy call identifies your biggest growth opportunities and outlines the first steps to get started.
You will leave with clarity, focus and a taste of the full strategy we can build together.

Note: This call is only for serious applicants who are ready to take action and build a standout pizzeria.
Massimiliano Crocetti Landingspage pizzeria consulting for RiyadhRiYadh
Massimiliano
Crocetti

Pizzastrategist

Pizza Massi Napoletana Pizza School small

AVPN Certification – Vera Pizza Napoletana Training Program

For pizzaiolos and entrepreneurs who don’t want to be “good” — but officially recognized at the highest level.

From good… to officially certified

You already make pizza.
But AVPN certification requires something else:

- Precision
- Consistency
- True Neapolitan technique

The difference is not effort — it’s control and accuracy.

This is not a course — this is a pathway

At Pizza Massi, you enter a personal certification-focused program designed for one outcome:

Passing your AVPN certification
No generic lessons.
No unnecessary theory.
Only what you need to succeed.

What you get
✔️ 1-on-1 or small group coaching
✔️ Intensive hands-on training
✔️ Direct feedback on your technique
✔️ Training based on official AVPN standards
✔️ Support with application & process
✔️ Exam-focused preparation

Save months (or years) of trial and error.

What you will master

  • Dough structure & fermentation consistency
  • Hydration, flour selection & timing
  • Oven control at high temperatures
  • Perfect cornicione & texture
  • Instant error detection and correction

You move from intuition to precision.

Outcome
✔️ Work at official AVPN level
✔️ Be ready for certification
✔️ Increase your professional value
✔️ Position yourself in the top tier of the market

 Who this is for

  • Serious pizzaiolos
  • Business owners or future owners
  • People who value craftsmanship
  • Those ready to invest in mastery

Ready to operate at AVPN level?

Most stay average.
A few choose mastery

Google Reviews
Results from pizzerias we’ve worked with

"I had the opportunity to study pizza making in Italy with Master Chef / Pizzaiolo Massimiliano Crocetti, and this experience truly changed my professional path.
What makes Massimiliano exceptional is not only his technical skills, but his deep knowledge, unique pizza recipes, and genuine attention to detail. His teaching goes far beyond basic techniques — he explains why each step matters, from dough fermentation and temperature control to adapting recipes for real restaurant environments. His pizza formula is truly distinctive and unlike anything I had learned elsewhere.
What I personally appreciated the most was... Read more > 

Kitty

"Massi Is an outstanding pizza consultant with incredible knowledge and experience. He helped us during our move to our new location in 2014, and his guidance made a real difference in our success. From consulting for existing pizzerias to professional startups and his personalized pizza courses, his attention to detail and passion for pizza truly stand out. I highly recommend Massi to anyone serious about doing pizza the right way."

Vincent Pasqualino

"A great teacher!"

Michelle Puccetti

"Thanks to Massi I started my pizzeria business back in 2022 now we have 3 branches and expanding, the kind of experience and knowledge I got through Massi was unprecedented. Thank you Massi for everything truly knowledgeable and helpful.
Search for NOVANTA in Saudi Arabia"

Mohammad Alsheri

"It has been about nine full years now since I completed my pizzaiolo training with Massi. What a journey it has been. I started my pizza truck catering business shortly after I completed my training, a few years after that we opened our first restaurant. Both the truck and the restaurant have been a huge success thanks to the knowledge and experience I gained training with Massimiliano. The man is a wealth of pizza knowledge that will set you and your business up for success. Massi is your guy wether you are new to the pizza industry or you are looking to expand your knowledge and improve your pizza skills."

Mano Vrapi

"Five stars for Pizza Massi! It’s rare to find someone so passionate and knowledgeable. Massi is a true expert who explains his process with great patience and dedication. He’s always ready to help you out with tips and tricks, showing how much he cares about his customers and his craft. Highly recommended!"

Ralf

"Massi is the one who made my dream come true. I opened my pizza business thanks to his great mentorship and consulting."

Alon Ehrenfeld

Over the years, I’ve had the privilege of training hundreds of students from all over the world.
On this page, you’ll find a selection of students who, after completing their training with me, went on to open their own pizzerias, as well as a few examples of consultancy projects I’ve undertaken throughout my career.

During the time my school was open in Florence, I trained around 400 students from diverse backgrounds and countries. Each entry includes the name of the business owner, contact details, email, phone number, the name of the pizzeria, and their website.

Please note that some of these businesses may have since been sold or changed ownership. However, if you’d like to get in touch with any of them for references or to hear about their experience, feel free to reach out.

Kind Regards,

- Massimiliano Crocetti -

Pizza Strategist - Culinary Expert

FROM RECIPE TO PROFITABLE PIZZERIA

" I help ambitious pizza makers and food business owners, such as restaurateurs build a pizzeria that stands out, runs efficiently, and generates profit. From creating a unique menu to optimizing operations and positioning your brand in the market – I guide you personally until your business is solid as a rock. With a sharp focus on quality, flavor, and great margins, so you're not just making great pizza, but you're also running a successful business."

- Massimiliano Crocetti -
Pizza Strategist - Culinary Expert

Import logo wit Engels Massimiliano Crocetti

From Recipe to Profitable Pizzeria

Leave me your contact information

We’re always evolving, sign up for our news and let us inspire you.

Contact

Imminkstraat 8 
3958 CG  Amerongen
Nederland

Question(s)?
info@pizzamassi.com

Want a faster response? Use our Contactform

+31 6 8279 2833
Mon to Fri, 9:00 AM – 6:00 PM


© Massimiliano Crocetti  2026   |  Crafted by Imago Design